Thursday 16 June 2016

Textual Analysis- THE PRODIGY

The Prodigy- Smack my b*tch up

In order to familiarise ourselves with the typical features of music videos, our media group was given a task to analyse an iconic music video that was released before we were born. Born in 1998, this rave song by The Prodigy was released a year before I was born, and was infamous for being extremely controversial, both in its title and in the content of the music video. I decided to analyse 'Smack my bitch up' as there are many elements of the video that conform to Goodwin's music video theory, but there is also a distinct feature within the video which breaks typical conventions, both societal and within the media. 

Needless to say, due to its considerably explicit content, this music video is restricted to 18+ on Youtube. 


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